New: Garnier BBDO and Minutocorp launch a campaign to connect with the Chinese market in Ecuador

With this piece that blends art and wisdom, members of the Ecuadorian-Chinese Chamber of Commerce are invited to find in Almax the best space to grow. In the article, the video.

Garnier Ecuador created for Minutocorp, within the framework of Chinese New Year, the campaignAlmax Mandarín’, an artistic proposal that connects with Chinese business owners who today represent 77% of imports in Ecuador.

Through an ink-painted canvas where its warehouses are transformed into art, they position Almax as the ideal ally for these investors—not only because of its spaces, but because they share the same philosophy of doing business.

By merging a proverb of mindful action with traditional Chinese art, Minutocorp and Almax reach them through their identity, demonstrating that they speak the same language of growth. ‘Almax Mandarin’ is the bridge for Chinese investors’ vision to find in its business park the perfect place to continue expanding.

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